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CALSCALE:GREGORIAN
BEGIN:VEVENT
DTSTART:20180421T140000Z
DTEND:20180421T170000Z
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SUMMARY:Girl Develop It: Google Analytics & Dashboards
DESCRIPTION:You added Google Analytics tracking code to your site\, and you (occasionally) measure site visitors and pageviews. You know there's more to be done\, but you aren't sure what. This two session class will help you better understand Google Analytics\, select metrics to measure your site and build a dashboard that tracks your website performance.\n\nTop class takeaways: Understand what Google's metrics and reports mean  and which you should actually pay attention to.\n\nGet best practices for collecting and using website data. Get help turning your business goals into specific\, measurable metrics. Use Google's new tool Data Studio to build your own dashboard. This talk will be hands on and questions are welcome!\n\nPrerequisites & Tech Requirements\n\n\n	This class is for people with various levels of technical experience (beginner to advanced) who want to better utilize Google Analytics tools to measure their website's statistics.\n	Bring a laptop to follow along and experiment during this hands-on workshop.\n	To get the most out of this course\, it is recommended that you get access to Google Analytics for a site that you manage. If you need help adding analytics code to your site\, check out this video: https://www.youtube.com/watch?v=kMpcxyqXXDE\n\n\nAbout Your Instructor: Emily Patterson\n\nEmily Patterson is the founder of Bee Measure (http://beemeasure.com/)\, an agency that helps nonprofits use data to create more effective websites and digital marketing. She started the company in 2016 by drawing on her experience at Public Broadcasting Service and Better Business Bureau. Emily believes that data can help organizations of all sizes work smarter and do more with limited budgets. When she's not getting nerdy at work\, Emily enjoys the outdoors\, reading and sampling Charlottesville's many breweries. Emily is also a PMI-certified Project Management Professional.\n\nVenue Sponsor: Shenandoah Valley Technology Council (https://svtc-va.org)\n\nLocation: JMU Lakeview Hall (JMU XLabs)\, 298 Port Republic Rd\, Harrisonburg\, VA 22807.\n\n\n\n	Building info and details: https://www.jmu.edu/directory/buildings/LAKE.shtml\n	JMU X-Labs | Google Maps\n	Parking: please park in JMU lot L. JMU Parking Map | Lake\n\n\nPre-registration is required: GDI April 21 registration\, Harrisonburg (MeetUp)\n\nCost: $36 (scholarships are available)
X-ALT-DESC;FMTTYPE=text/html:<p>You added Google Analytics tracking code to your site\, and you (occasionally) measure site visitors and pageviews. You know there&rsquo\;s more to be done\, but you aren&rsquo\;t sure what. This two session class will help you better understand Google Analytics\, select metrics to measure your site and build a dashboard that tracks your website performance.</p>\n\n<p>Top class takeaways: Understand what Google&rsquo\;s metrics and reports mean&hellip\; and which you should actually pay attention to.</p>\n\n<p>Get best practices for collecting and using website data. Get help turning your business goals into specific\, measurable metrics. Use Google&rsquo\;s new tool Data Studio to build your own dashboard. This talk will be hands on and questions are welcome!</p>\n\n<p><span style="color:rgb(0\, 0\, 0)"><strong>Prerequisites &amp\; Tech Requirements</strong></span></p>\n\n<ul>\n	<li>This class is for people with various levels of technical experience (beginner to advanced) who want to better utilize Google Analytics tools to measure their website&rsquo\;s statistics.</li>\n	<li>Bring a laptop to follow along and experiment during this hands-on workshop.</li>\n	<li>To get the most out of this course\, it is recommended that you get access to Google Analytics for a site that you manage. If you need help adding analytics code to your site\, check out this video:&nbsp\;<a class="link mfp-iframe lightbox-added" href="https://www.youtube.com/watch?v=kMpcxyqXXDE" style="color: rgb(255\, 159\, 25)\; box-sizing: border-box\; margin: 0px\; padding: 0px\; border: 0px rgb(225\, 225\, 225)\; font-style: inherit\; font-variant: inherit\; font-weight: inherit\; font-stretch: inherit\; font-size: inherit\; line-height: inherit\; vertical-align: baseline\; outline: 0px\; max-width: 100%\;" target="__blank" title="https://www.youtube.com/watch?v=kMpcxyqXXDE"><span style="color:rgb(0\, 0\, 255)">https://www.youtube.com/watch?v=kMpcxyqXXDE</span></a></li>\n</ul>\n\n<p><span style="color:rgb(0\, 0\, 0)"><strong>About Your Instructor: Emily Patterson</strong></span><br />\nEmily Patterson is the founder of Bee Measure (<a class="link" href="http://beemeasure.com/" style="color: rgb(255\, 159\, 25)\; box-sizing: border-box\; margin: 0px\; padding: 0px\; border: 0px rgb(225\, 225\, 225)\; font-style: inherit\; font-variant: inherit\; font-weight: inherit\; font-stretch: inherit\; font-size: inherit\; line-height: inherit\; vertical-align: baseline\; outline: 0px\; max-width: 100%\;" target="__blank" title="http://beemeasure.com/"><span style="color:rgb(0\, 0\, 255)">http://beemeasure.com/</span></a>)\, an agency that helps nonprofits use data to create more effective websites and digital marketing. She started the company in 2016 by drawing on her experience at Public Broadcasting Service and Better Business Bureau. Emily believes that data can help organizations of all sizes work smarter and do more with limited budgets. When she&rsquo\;s not getting nerdy at work\, Emily enjoys the outdoors\, reading and sampling Charlottesville&rsquo\;s many breweries. Emily is also a PMI-certified Project Management Professional.</p>\n\n<p><strong>Venue Sponsor:</strong>&nbsp\;Shenandoah Valley Technology Council (<a href="https://svtc-va.org"><span style="color:rgb(0\, 0\, 255)">https://svtc-va.org</span></a>)</p>\n\n<div><span style="color:rgb(0\, 0\, 0)"><strong>Location:</strong></span>&nbsp\;JMU Lakeview Hall (JMU XLabs)\, 298 Port Republic Rd\, Harrisonburg\, VA 22807.</div>\n\n<div>\n<ul>\n	<li>Building info and details:&nbsp\;<a href="https://www.jmu.edu/directory/buildings/LAKE.shtml" style="color: rgb(255\, 159\, 25)\; box-sizing: border-box\; margin: 0px\; padding: 0px\; border: 0px rgb(225\, 225\, 225)\; font-style: inherit\; font-variant: inherit\; font-weight: inherit\; font-stretch: inherit\; font-size: inherit\; line-height: inherit\; vertical-align: baseline\; outline: 0px\; max-width: 100%\;"><span style="color:rgb(0\, 0\, 255)">https://www.jmu.edu/directory/buildings/LAKE.shtml</span></a></li>\n	<li><a href="https://goo.gl/maps/gQhwUEm3Mix" style="color: rgb(255\, 159\, 25)\; box-sizing: border-box\; margin: 0px\; padding: 0px\; border: 0px rgb(225\, 225\, 225)\; font-style: inherit\; font-variant: inherit\; font-weight: inherit\; font-stretch: inherit\; font-size: inherit\; line-height: inherit\; vertical-align: baseline\; outline: 0px\; max-width: 100%\;"><span style="color:rgb(0\, 0\, 255)">JMU X-Labs | Google Maps</span></a></li>\n	<li>Parking: please park in JMU&nbsp\;<strong>lot L</strong>.&nbsp\;<a href="https://www.jmu.edu/map/regions/lake.shtml" style="color: rgb(255\, 159\, 25)\; box-sizing: border-box\; margin: 0px\; padding: 0px\; border: 0px rgb(225\, 225\, 225)\; font-style: inherit\; font-variant: inherit\; font-weight: inherit\; font-stretch: inherit\; font-size: inherit\; line-height: inherit\; vertical-align: baseline\; outline: 0px\; max-width: 100%\;"><span style="color:rgb(0\, 0\, 255)">JMU Parking Map | Lake</span></a></li>\n</ul>\n\n<p><span style="color:rgb(0\, 0\, 0)"><span style="font-size:inherit"><strong>Pre-registration is required:</strong></span></span><span style="color:rgb(255\, 102\, 0)\; font-size:inherit">&nbsp\;</span><strong><span style="font-size:inherit"><span style="font-size:inherit"><a href="https://www.meetup.com/Girl-Develop-It-CentralVA/events/248210090/" style="color: rgb(255\, 159\, 25)\; box-sizing: border-box\; margin: 0px\; padding: 0px\; border: 0px rgb(225\, 225\, 225)\; font-style: inherit\; font-variant: inherit\; font-weight: inherit\; font-stretch: inherit\; font-size: inherit\; line-height: inherit\; vertical-align: baseline\; outline: 0px\; max-width: 100%\;"><span style="color:rgb(0\, 0\, 255)">GDI April 21 registration\, Harrisonburg (MeetUp)</span></a></span></span></strong></p>\n\n<p><span style="color:rgb(0\, 0\, 0)"><span style="font-size:inherit"><strong>Cost: $36</strong></span></span><span style="color:rgb(255\, 102\, 0)\; font-size:inherit"><strong>&nbsp\;</strong><span style="color:rgb(0\, 0\, 0)\; font-size:inherit">(scholarships are available)&nbsp\;</span></span></p>\n</div>\n\n<div>\n<p>&nbsp\;</p>\n</div>\n
LOCATION:Lakeview Hall 298 Port Republic Rd Harrisonburg\, VA 22807
UID:e.2531.5291
SEQUENCE:3
DTSTAMP:20260406T225845Z
URL:http://regionalchamberva.chambermaster.com/events/details/girl-develop-it-google-analytics-dashboards-5291
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